Did you know 18 July is World Listening Day? So, today we prepared 7 verbal active listening skills that will you understand your clients better and make sure you are on the same page to prevent misunderstandings and conflicts in future.
1. Offer Vocal Reassurances
Short, affirmative comments can enhance the client’s comfort level and illustrate that you are engaged and capable of incorporating the information they provide. Minor vocal affirmations allow the uninterrupted flow of the conversation.
Example: “I get it.” “Sure.” “Yes, I follow.” “Absolutely.”
2. Rephrase
When trying to understand clients better, echo the main elements of their requirements or trouble points. This not only displays that you understand their needs but also enables the client an avenue to clarify misunderstood information.
Example: “From what I understand, your present freelance marketing strategy falls short of meeting your engagement goals because it lacks social media presence.”
3. Induce Open-ended Responses
Asking questions that encourage comprehensive responses can help you grasp the essence of a client’s expectations. These queries must be impartial, preventing the client from responding with a straightforward “yes” or “no.”
Example: “You are right, enhancing website user experience can significantly boost your business. What additions would you envision implementing on the website in the foreseeable future?”
4. Probe with Precision
Direct questions to the client which urge further details about what they have shared or help whittle down an extensive subject.
Example: “Could you delve deeper into your expectations from the revised logo design? Which element of the current logo could be significantly improved?”
5. Manifest Empathy
Affirm to the client that you can discern their emotions and empathize with their stance. Displaying empathy, rather than just feeling it internally, assists in establishing a trusted freelancer-client relationship.
Example: “I truly understand that the delayed deliverables have put a strain on your plans. Let’s work out some strategies for faster turnovers.”
6. Share similar experiences
Providing relatable experiences can demonstrate to the client that you’ve correctly comprehended their request and aid in creating stronger professional bonds. Share your efficient solutions to similar issues faced with other cases.
Example: “Yes, sometimes it can be challenging to migrate a website to a different host. However, with our experience, it is now a seamless process. I can assure you of a smooth transition.”
7. Remember Prior Conversations
Remembering key ideas, details, or points the client has shared in the past signifies that you are not merely listening to the present discussion, but are also retaining significant details.
Example: “During our prior conversation, you mentioned integrating email marketing as a part of this project, and I completely agree that it would be beneficial.”

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