Consultations on Upwork

Both for the freelancer and the client a consultation is a great way to start cooperation. The client will be able to check if the freelancer has the required expertise and communication skills without diving into a bigger project right away.

And for the freelancer it’s a great tripwire - offering leads a low-cost product with the intention of selling them more expensive products later. Tripwire marketing is a common practice intended to increase first customer acquisition and Upwork has given freelancers a great functionality to use it.

The two updates are rather minor, but they indicate that Upwork is aiming to promote the Consultations actively. So, if you are still not giving consultations, we suggest to go ahead and try.