Building the perfect team does not end with recruiting the right people. For these people to work seamlessly together towards outstanding results, each business member needs to go through an organized onboarding process. It will prepare the candidate for the work culture, their future responsibilities and prevent a long and painful transition period.
1. Technical issues
2. Training:
3. Teamwork culture
4. Work with clients & partners outside the company.
This onboarding process was coined by many years of Etcetera's experience.
It helps set the right expectations, organize all the technical issues, and help candidates get into the correct mindset for working in the team. After going through it, our team members can perform at their 100% starting their first day at the agency.

AI is transforming search. Learn how SEO evolves into AEO and GEO — where visibility means being cited in AI answers, not just ranked in results.
AI makes work easier, but thinking harder. Learn how to stay creative, critical, and human in the age of intelligent machines.

AI speeds up work but often creates “workslop” - results that look complete yet lack value. Freelancers are the ones turning them into quality.

Disney Creative Strategy: dream, plan, critique — a tool to guide ideas from imagination to real-world results.

Discover how Upwork’s Available Now badge and Profile Boost work, their costs, pros and cons, and which boost is best for freelancers or agencies.

We’ve gathered a set of articles to guide you through the essentials — from setting up your profile to building long-term client relationships.

Etcetera summer 2025 results: quiet season, new team members, shifting Upwork rules, and plans for an active autumn.

Upwork feedback is more than stars — it builds trust, shapes reputation, and guides choices. Learn how to read, request, and write reviews effectively

Instead of mixing emotions, facts, and criticism in chaos — this method by Edward de Bono helps separate thinking modes.

Discover how Upwork’s fees evolved from flat 10% to a pay-to-play model with Connects, boosts, and variable 0-15% commissions in 2025.

Discover 5 practical steps to reset your Upwork strategy in 2025: update skills, rethink pricing, optimize proposals, and grow with the market.

How to build a strong team that survives crises: Denys Safonov shares lessons from 11 years of leading the agency Etcetera through global challenges.