ChiNorClimate

Website Redesign and Development on Gutenberg, WordPress

Website Redesign and Development on Gutenberg, WordPress

In today’s world, a clear, bilingual website is essential for international research initiatives. One of Etcetera’s key areas of expertise is helping mission-driven organizations create platforms that are both functional and accessible.

In this case, we partnered with ChiNorClimate — a Norwegian-Chinese initiative focused on climate research and ecological transformation.

Their existing website was outdated, hard to navigate, and lacked multilingual support, making it difficult to communicate their work globally.

About the Project

ChiNorClimate promotes climate research, public awareness, and cross-border institutional collaboration. The team approached us with a request to redesign their site and improve the user experience for both English and Chinese audiences.

Our goal was to create a structured, dynamic, and modern platform that would reflect the organization’s scientific focus and support their work long term.

What We Did

✔️ Redesigned the website and updated the logo

✔️ Built a more intuitive and structured layout in Figma

✔️ Created a custom WordPress theme using Gutenberg

✔️ Enabled bilingual support (English & Chinese)

✔️ Developed advanced filtering for participants and content

✔️ Migrated the old site’s content to a new domain

✔️ Delivered a compact style guide for visual consistency

Design & Development Process

Redesign Stage

We began with a desktop-first approach in Figma, focusing on a clean, academic layout. Simultaneously, we redesigned the logo in Adobe Illustrator and prepared a concise style guide with typography, spacing, and color rules.

Development Stage

Using the approved layouts, we built a new website on Gutenberg. Custom blocks and post types were implemented for news, publications, and participants. The site was made fully responsive and featured bilingual switching, search filters by project and organization, and an optimized structure for scalability.

Results

The project resulted in a bilingual, modern platform that aligns with the organization’s values and scientific mission. Thanks to structured content types, improved UX, and a mobile-friendly layout, ChiNorClimate can now communicate its research globally with clarity and ease.

Delivered

✔ Full redesign with new branding

✔ Clear multilingual architecture

✔ Advanced search and participant filters

✔ Seamless content migration to a new domain

✔ Improved structure and user experience

Skills

Technology Stack

Project Numbers

17

hours of design

48

hours of development

12

hours of project management

10

pages designed

2

languages (English & Chinese)

96

Google PageSpeed Score

Feedback

Successfully led, completed the project and aligned the design and functionality with the client’s environmental mission. Looking forward to more upcoming projects with their team.

Quoc Tran, USA

Petro and his team did a great job managing and completing the website. Communication was clear, everything was delivered on time, and they paid attention to every detail. The result is engaging and informative site. Looking forward to working with them again soon!

Quoc Tran, USA

Completed the website development project, delivering an organized, user-friendly design that reflected the client’s goals. Stayed on top of the details and made sure the final result was both useful and meaningful.

Quoc Tran, USA

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